Patronage, a free commitment of the company towards a long-term NGO that can take different forms:
- Financial donation: contributions, grants, cash contributions
- Sponsorship in kind: a gift of property, goods, provision of material resources and technical staff
- Provision of local
- Availability of skills: provision of skills of your human resources specialist staff working or have worked in Developing Countries.
The company does not expect philanthropy impact its market activities. For now, patronage is a way to enrich its identity and its values. Sponsorship, as well as the gift does not commit counterpart on the part of the NGO recipient.